NOLIMIT Expands to the North with Grand Opening of 28th Store in Jaffna

NOLIMIT, Sri Lanka’s leading fashion retail brand, proudly announced the grand opening of its 28th store in Jaffna, which took place on Saturday, 3rd January 2026 at 10.00 a.m., marking a significant milestone in the brand’s island-wide expansion.

The opening ceremony was graced by Chairman Mr. N. L. M. Mubarack, Managing Director Mr. M. M. M. Hafiz, and the Board of Directors comprising Mr. M. M. A. Deedat, Mr. M. M. A. Mahdy, Mr. Abubucker Mubarack, and Mr. M. A. C. M. Abrar Ahamed, along with the General Manager, Assistant General Managers, senior management team, business partners, and other distinguished invitees.

Jaffna, a city celebrated for its distinct Northern identity, deep-rooted traditions, and rich cultural heritage, stands as one of Sri Lanka’s most culturally significant and rapidly evolving urban centres. Known for its strong emphasis on learning, close-knit community values, and entrepreneurial spirit, Jaffna presents a unique blend of tradition and modern aspiration. Reflecting this character, NOLIMIT’s newest store has been thoughtfully designed to complement the city’s evolving lifestyle while offering customers a more elevated, family-friendly shopping experience.

This milestone further reinforces NOLIMIT’s commitment to delivering an unparalleled retail experience to customers across Sri Lanka, while continuing its strategic expansion across the island and beyond.

Located within Jaffna town’s main commercial precinct, the four-storey showroom offers a comprehensive selection of menswear, womenswear, kidswear, shoes, and accessories, alongside homeware, toys, travel and luggage, and cosmetics, bringing a complete lifestyle retail experience under one roof. Designed for convenience and comfort, the store provides easy access, ample parking, and a spacious shopping environment tailored for families.

With a broader and more diverse product range curated to reflect global fashion trends alongside local preferences, the NOLIMIT Jaffna store is set to become a preferred shopping destination for customers in the Northern Province.